The Verified Consumers Digest Difference
Connecting buyers to VERIFIED sellers for 60 years. Leverage our influence to unlock key customer insights about critical business activities ✔️
See an instant lift
Merchants see an immediate boost in conversion behavior.
Turn intent into sales
Track what influenced real purchases, signups and more.
Sell using trust
Display social proof to the right people at the right time.
Grow your business using social proof. Get real results!
BUILD TRUST THRU RADICAL TRANSPARENCY
Do you really know who you're shopping from? 🛍️
We’ve all been there – Purchased a product that was never delivered. Hesitantly entered credit card information with an online brand we’re not totally sure is legitimate…but did it anyway. The last thing you want to worry about is fraud & identity theft!
Stop guessing! That’s why we exist. Before any Shopify brand can use our wonderful trust badge on their website and all of their amazing content, we perform a timely & comprehensive audit measuring their digital presence to make sure they are a safe & secure business you can feel confident buying from!
CONVERSION ANALYTICS & TRACKING
But how do you evaluate a brand's trustworthiness? 📊
After measuring how thousands of brands communicate millions of subtle & not so subtle signals to users across all stages of sales funnels over the last 60 years, the results are clear:
- Shoppers are more likely to click on ads displaying 3rd party verifications, removing layers of fear.
- Consumers feel safer making a purchase when company policies are prominently displayed.
- Verified badges on strategic forms, below checkout & add to cart buttons drive users down the funnel.
- Leveraging purchase influence amplifies intent & is proven to provide a lift in sales conversions.
Build a repeatable system that drives the kind of purchase behavior you crave!
SCALE EFFICIENTLY WITH DATA-DRIVEN DECISIONS
Full funnel coverage offers access to deep customer insights 📈
Show the right offers to the right buyers at the right times by tracking website visitor behavior at every touchpoint during every stage of your product/service’s buying cycle.
Anonymous people visit your website every day. Our tool allows you to keep track of visitor behavior across multiple sessions along with marketing variables such as content type, source, channel, campaign and more.
Leverage the true power of social proof to instantly increase site conversions by up to 15%!
This is an example of a business’s current state without using CD’s suite of trust tools:
- 85% of buyers will dismiss a seller in the first interaction if they don’t received tailored information
- 50% of underperforming sales orgs aren’t yet leveraging data insights to drive decisions
- 80% of sellers can’t find the materials they need
- 60% of the collateral marketing creates goes unused by sales
- 80% of marketers produce content that isn’t effective
Equip your GTM teams to stand out on every channel
- Ready your teams with a single hub for learning and content so they drive better conversations and relationships with customers, wherever they are.
Maximize productivity for every team member
- Enable reps to spend more time selling and connecting with buyers instead of spending 14.5 hours per week just prepping to sell.
Repeat success at scale
- Build and grow winning teams by making data-driven decisions with powerful, actionable insights about how top reps are finding success.
- +400% daily new subscribers – Some company
- +105% paying subscribers – Some company
- +65% page views – Some company
Set up is fast and easy
Download the Consumers Digest Trust Badge app and add it to your website.
Currently, we have a plug-and-play app that only integrates with basic Shopify stores. We are working on integrating with Shopify Plus accounts so stay tuned.
After downloading the app, our trust team performs a very quick audit of your website before your business can begin displaying our trust marks – so hold tight! Once our team has determined your website is safe for users to shop with (we use a combo of real humans and a proprietary algorithm built over decades of analyzing millions of consumer trust signals), you can begin placing our trust badge on your product images and below your “add to cart” and “checkout” buttons. We also strongly encourage you to begin adding content from your Google Drive, your own device, Dropbox or any other cloud storage system that currently houses your content assets to our digital asset management system.
You’ll notice that you can segment content my asset type and stage of the funnel so that every team member has access to company content regardless of the individual team/business unit you work on.
Measure beyond the click.
Yesterday’s analytics tells you how many people clicked, but that’s not enough!
Parse.ly tells you:
- Where readers came from
- How to increase readership
- How to engage your audience
All this information is available for real-time and historical analysis.
View performance across different platforms, channels, and content types.
Know your performance on social, search, and other platforms.
Social: Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram, and more.
Platforms: Web, Mobile, Apple News, Facebook Instant, Google AMP, SmartNews, iOS apps, Android apps, and more.
Search: Google, Bing, Yahoo!, Yandex, and more.
Content Types: Blogs, Articles, Landing pages, Home pages, Image galleries, Video, OTT, Audio, Podcasts, and more.
Double down on what’s working and stop investing in what’s not!
Do more of what works and less of what doesn’t. Parse.ly tells you which content and channels are performing the best so you can focus all of your efforts into the initiatives that provide the best return.
What’s the impact of knowing exactly what will engage and convert your audience?
Have valuable insights delivered to you, effortlessly.
Forget manually pulling together data, knowing it’ll get outdated.
Our dashboard is beautiful, and its data will find you through our mobile app, Slack alerts, and elegant email reports.
- Schedule reports to bring the data to your inbox
- Set alerts in Slack or email for traffic spikes or other
- Native iOS app and mobile web for stats in your pocket
Increase engagement with personalized experience in your newsletters, site, and apps.
Parse.ly’s predictive analytics and content recommendation engine automatically and immediately drives engagement with a personalized experience for every reader.
Do you know how much better your content would perform with personalized recommendations?
Did you know Parse.ly’s content recommendations can be on your site in minutes?
Only do business with accredited brands you can trust! 👍
As a Consumers Digest verified business, your company is listed as a trustworthy brand that operates with integrity in step with marketplace standards. We aim to:
- Help make it easier for shoppers to take action when they see other real people doing the same thing.
- Encourage and support best online practices by engaging with and educating consumers and businesses.
- Celebrate eCommerce marketplace role models/merchants.
- Create a community of trustworthy brands shoppers feel safe buying from across all channels.
Should your eCommerce store not qualify to use our trust badge, please continue to work with us here. Every brand deserves a fair shot.
